A view on key traits for the best Marketing
This morning I attended Mark Ritson’s mini MBA ‘The twelve traits of great Marketeers’. If you’ve not read Marketing Week you may not have heard of him, however many will have. He is their Virtual Marketing Professor, with super credentials, and a leading authority on Marketing and Brand (to give him a plug). And his columns and LinkedIn posts are certainly never dull! This morning’s webinar was a very enjoyable experience too.