5 Reasons to Use Video Marketing in B2B
In 2017, 87% of online marketers used video content. One-third of online activity is also spent watching video, showing just how popular this form of content is, but many B2B businesses have no idea where to start when it comes to producing video content. Whilst videos created by B2C businesses are experimental and creative, there is no reason as to why your B2B business can’t produce the same, as long as your message is clear and informative. Here are 5 reasons to use video marketing in your B2B business: